communications consultants providing social media management, content creation, and media pitching

Social Media Crisis Responses We Can Learn From

Aug 6, 2020

Companies are run by humans, which means it’s no surprise that mistakes happen. Sometimes you run out of chicken. (Yes, really — keep reading to see what I mean.) What will make or break your business is how you respond to those mistakes. Are you defensive, do you speak without thinking, … Continue reading Social Media Crisis Responses We Can Learn From

Build Your Brand Without Leaving The Couch

Jul 24, 2020

Did you know that in 2017, only 5% of Americans worked from home? HA — man, how things can change in a few years. Those numbers have skyrocketed since the global pandemic, and now over half of Americans work from their living room. (Or their bed — no judgement!) Everyone can agree … Continue reading Build Your Brand Without Leaving The Couch

The 5 Free Marketing Classes You Need to Take

Jul 9, 2020

“Intellectual growth should commence at birth and cease only at death” — Albert Einstein If that quote doesn’t motivate you, what will?! For many people, marketing and social media feel like overwhelming tasks that are just too much to learn. But don’t let that stop you from growing your skills. Albert … Continue reading The 5 Free Marketing Classes You Need to Take

How To Respond to Current Events On Social Media

Jun 23, 2020

At WHIP Communications, we’re listening. We are deeply saddened by recent events and stand against the racial injustices embedded in our society. We continue to support organization who are acting as agents of change to ensure equity for all. For the past few weeks, Americans have gathered together across the … Continue reading How To Respond to Current Events On Social Media

Facebook Audience Vs. Instagram Audience

Jun 18, 2020

Cohesiveness among social media platforms is key for brand establishment and recognition. However, effective use of social media content can look very different from one platform to the next — which is why it’s critical to know the difference between your Facebook audience and your Instagram audience. Understanding who is most … Continue reading Facebook Audience Vs. Instagram Audience

Opening Your Heart Doesn’t Have to Mean Opening Your Wallet

Jun 3, 2020

Y’all. Times are tough. The COVID-19 crisis has left many of us feeling out of touch, out of focus, and frankly a little useless. While our favorite celebrities’ generosity is inspiring, we don’t all have the resources to host fundraisers or groundbreaking live streams… or even donate money at all! … Continue reading Opening Your Heart Doesn’t Have to Mean Opening Your Wallet

Three Companies Overcoming Coronavirus Roadblocks Thanks To Social Media

May 29, 2020

Although some of our favorite restaurants, gyms and retail stores are just starting to reopen, some companies have been able to thrive online by transforming their social media presence and keeping their followers engaged.  Slow business may be frustrating right now, but learning how to build your online platform can … Continue reading Three Companies Overcoming Coronavirus Roadblocks Thanks To Social Media

Beginners & Basics: Instagram 101

May 17, 2020

Our Beginners & Basics series is a collection of blogs and tips that are designed to help beginners understand the basics of communications, social media, and marketing. Welcome to Instagram 101. What is it? Over the past decade, Instagram has grown into one of the most prominent social media platforms. … Continue reading Beginners & Basics: Instagram 101

The Role of Social Media Marketing During a Crisis

May 13, 2020

With so many people stuck in their homes with nowhere to go, screen time is at an all-time high. People are on social media now more than ever before. That’s who now is the time to shift your focus on building your brand — and doing so through social media marketing, … Continue reading The Role of Social Media Marketing During a Crisis

Get A Laugh From Our Favorite Viral Posts

May 7, 2020

We all love a good viral video to start the day off right. As we’re stuck at home, more people than ever are watching videos to stay entertained. Here are some of our favorite viral posts from years past. You’ve probably seen them (if you haven’t, where have you been?), … Continue reading Get A Laugh From Our Favorite Viral Posts